Category: NATURAL

Courtesy of brand Facebook Pinterest Email At Allure, we get inundated with the latest and greatest beauty offerings every day. Most of it is exciting, some of it confusing, and sometimes it gets overwhelming, especially now that our homes have become our offices. Alas, that is the beauty editor's burden to bear. When we really […]
Facebook Email Pinterest $72 at Pili Ani TL;DR: What It Is: A lightweight face oil enriched with squalane and plant extracts What It Does: Hydrates, smoothes, and softens skin overnight Who It's For: Anyone booking to double-down on moisture If you haven’t yet added face oil to your skin care routine, I’m actually jealous — […]
Facebook Email Pinterest $26 at b-glowing TL;DR: What it is: A dramatic mascara with lash conditioning ingredients What it does: Nourishes while adding length and volume Who it’s for: Anyone looking for major lashes As someone who wears mascara most days, I appreciate a formula that does more than the minimum of merely tinting my […]
Facebook Email Pinterest $48 at Neogen TL;DR: What it is: A whipped cream moisturizer that feels amazing What it does: Nourishes, hydrates, and smooths skin with peptides, hyaluronic acid, and ceramides Who it’s for: Anyone looking for a rich moisturizer, especially for dry and/or mature skin Inside this pretty pink jar lies a whipped, luxurious […]
Facebook Email Pinterest $43 at Whamisa TL;DR: What it is: A hydrating toner What it does: Makes skin look radiant and dewy Who it’s for: Anyone looking for more hydrated skin If you haven’t already tried hydrating toner, here’s the deal: The prep step makes skin look so much dewier than moisturizer alone. Whamisa Organic […]
Getty Images Facebook Email Pinterest All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Around 2015, charcoal went from simply a fire starter and an emergency room treatment for overdoses and poisonings to an ingredient that set the […]
Facebook Email Pinterest This is part of Thank You Notes, a series of letters offering gratitude to the people and things that inspire us most. Like many others, Allure has spent the pandemic looking inward. What we found was deep gratitude for the medical professionals that cared for our communities and our country during a […]
Facebook Email Pinterest $15 at Eyeko TL;DR: What it is: An eyelash curler What it does: Makes lashes look lifted and curled, with an easy-to-use cushy pad and gentle arc Who it’s for: Anyone looking for major lashes I thought you needed a surgeon’s steady hand to get lifted, curled lashes — and then I […]
Facebook Email Pinterest $25 at Ulta Beauty TL;DR: What it is: A black liner with a shimmery rose-gold shadow on the other end What it does: Lets you create sparkling cat eyes, or smudgy smokey looks Who it’s for: Anyone who wants a quick eye shadow look Every great cat eye requires two things: a […]
Clara Hendler / Allure Facebook Pinterest Email If you somehow haven't managed to hear about The Ordinary or seen it all over skin-care TikTok, then you're about to let in on one of the buzziest, most affordable skin-care brands in the game. But for most skin-care devotees, The Ordinary is basically vernacular.  For the uninitiated, […]